Christophe Lichtenstein started at DDB in 1994, where he became Managing Director in 1999. He was then in charge of Volkswagen, Henkel, Lactalis and Fnac. In 2001, he co-funded Leg in order to drive the Eurostar rebirth in France and in London. The agency quickly became Paris’ creative “hot shop” and stood out by winning Citroën, Ben&Jerry’s and SFR.
Christophe was then named VP at Publicis Conseil’s board, where he developed several accounts, such as EDF, Nestlé, Club Med or Wonderbra Europe. A few years later, he was appointed CEO at Saatchi&Saatchi France — a branch of Publicis and first creative network of the group, and made an EMEA board member in 2006. Christophe made his name on P&G, Haagen Dazs, General Mills, GDF Suez and Bel group.
In 2011, after spending 7 years at the Publicis Group, Christophe joined Havas Paris as VP, where he managed, among others, BNPP, Orange and the « Ministère de la Culture et de la Communication ». In 2014, he founded Romance, Omnicom’s new agency.