Romance

Christophe LichtensteinCEO

Christophe Lichtenstein started at DDB in 1994, where he became Managing Director in 1999. He was then in charge of Volkswagen, Henkel, Lactalis and Fnac. In 2001, he co-funded Leg in order to drive the Eurostar rebirth in France and in London. The agency quickly became Paris’ creative “hot shop” and stood out by winning Citroën, Ben&Jerry’s and SFR.

Christophe was then named VP at Publicis Conseil’s board, where he developed several accounts, such as EDF, Nestlé, Club Med or Wonderbra Europe. A few years later, he was appointed CEO at Saatchi&Saatchi France — a branch of Publicis and first creative network of the group, and made an EMEA board member in 2006. Christophe made his name on P&G, Haagen Dazs, General Mills, GDF Suez and Bel group.

In 2011, after spending 7 years at the Publicis Group, Christophe joined Havas Paris as VP, where he managed, among others, BNPP, Orange and the « Ministère de la Culture et de la Communication ». In 2014, he founded Romance, Omnicom’s new agency.